Clarks Case Study
The renowned retailers, Clarks, approached Designworks to develop a ground-breaking idea, which centred on the use of an Apple iPad, as part of a new, interactive, foot measurement platform for children’s shoes.
Tasked with the manufacture of an innovative foot measuring device for Clarks’ shoe stores, Tecni-Form perfected a rotational moulding and finishing process for a rugged, load-bearing product with outstanding surface quality and dimensional accuracy. The main foot plate component is produced to dimensional tolerances that are unusually low, for a rotationally moulded shape, and matches the brilliant white, gloss finish of the Apple iPad, which locates inside it.
Chris Flatt, Designworks’ Head of Manufacturing, explains: “We knew that the main body of the foot gauge would be difficult to produce. For a ‘weighton’ component like this we needed a process that would ensure a uniform wall thickness throughout the moulding, to guarantee strength under load.
“Tecni-Form were absolutely brilliant. Their enthusiasm for the project and contribution to getting the design spot on for the production process were outstanding” – Chris Flatt, Head of Manufacturing.